The experience garnered in other challenging circumstances throughout our history has proven to be valuable during 2008 in order to successfully integrate Banco Ahorro Famsa’s platform with our retail operation and open 18 new stores nationwide.

Specific initiatives aimed at making our operations more efficient have been implemented; we initiated a project to optimize displays at our stores and carried out daily monitoring of internal customer service indicators.

As a result of such efforts, Famsa Mexico contributed 75.7% of Grupo Famsa’s consolidated 2008 revenues;reaffirming itself as the company’s central pillar.

Engaged in industries as dynamic as Consumer Credit and Retail, we value the ability to quickly adapt to everchanging market conditions.

Cross-business promotions such as the Multisorteo Millonario Famsacional and the door-to-door efforts of our Gran Crédito team offering Famsa services to more than half a million potential customers, reinforce our flexibility in adjusting our operations to new market conditions.

We also have a broad range of products and services, now complemented with banking services, which excels our customers’ needs and diversifies our exposure to durable goods.

Famsa is a Mexican brand name that conveys trust and is shared by all of our business units. The longterm relationships we establish with our customers through a comprehensive value offer as well as Famsa’s more than 38 years of service, form the basis of our recognition.

Such trust has earned the preference of 1.5 million customers who maintain an active balance with Famsa Mexico; 14% more than the previous year.